Tag Archives: logline

The Top Three Story Pitch Mistakes

The Top Three Story Pitch Mistakes

If you’ve read Fix My Story for very long, you probably know that I’m big on story pitches. I call them by their Hollywood name of loglines. I’ve even written a book or two about how to make your story pitch amazing. It’s a passion of mine to make sure every storyteller who comes into my sphere of influence knows how to write a great story pitch.

Today, I want to go back to basics on story pitching. To do that, let’s look at the top three mistakes I see most often in story pitches. Continue reading The Top Three Story Pitch Mistakes

The Killer Tool That Can Help You Sell Your Book

A Killer Tool to Help You Sell Your Book

Let’s say you and I get onto an elevator together and I ask what your book is about. You could do one of two things.

You could start from the beginning and try to pitch me your entire 300-page novel in the brief elevator ride. If you take this approach, you’ll probably be eyeing the emergency stop button as the elevator gets closer and closer to my floor while you haven’t even gotten to the story’s hook yet. But, alas, you’re too late. We arrive at my floor and I get off rolling my eyes and wondering why I asked.

Or, instead of trying to pitch your entire book in such a short time, you could give me one sentence that summarizes your story’s hook and key elements. In the time that it takes to ride an elevator, you’ve hopefully tickled my fancy enough for me to give you my e-mail address and say, “I’ve gotta run now, but tell me more about this!”

That one-sentence pitch you gave me is called a logline. It’s a tool that originated in Hollywood and is used by screenwriters to pitch their screenplays to movie producers. Basically, it’s a one-sentence summary of a story.

Loglines aren’t exclusively for screenwriters, though. Every storyteller should be able to say in one sentence what his or her story is about. And so, let’s take a crash course in the art of crafting a great logline for your book. Continue reading The Killer Tool That Can Help You Sell Your Book

How to Write an Incredible Amazon Description

How to Write an Incredible Amazon Description

It’s always a good thing when you can pitch your story well. But so many indie or self-published authors settle for lame Amazon descriptions, making their books a hard sell. You may have even looked at your description and thought it could be better, but you haven’t known where to start.

The good news is that you don’t have to have a bad Amazon description. Just a little bit of work will give you a great description that piques a reader’s interest. Today, let’s look at what goes into an incredible Amazon description and how you can make it yours. Continue reading How to Write an Incredible Amazon Description