Today I’m starting a new series on one of the biggest challenges we indie authors face. That challenge is pretty much the entire process of setting a price for a book. I know plenty of authors, including myself, who have spent days or weeks agonizing over which price to choose. And then once the price has been set, these same authors still wonder if they made the right decision.

Well, I believe that while choosing the right price is a difficult part of self-publishing, it’s not something we have to do blindly. And so over the course of the next several posts, I’m going to explore a number of strategies for pricing your book, plus I’ll give you some ideas that will help you choose a good price for your book without quite so much second-guessing.

Before we dive into all the nitty-gritty of pricing, I think I need to spend some time talking about typical author attitudes and self-worth.

The Two Typical Attitudes of Self-published Authors

When I talk to authors about their book’s pricing, I typically see a couple of attitudes. Let’s look at each one. Continue reading How to Choose the Right Price for Your Book, Part 1 →