It’s inevitable: The instant you release a book or decide you’re going to be an author, you start finding articles and advice everywhere about social media. And then the questions start:

“What’s your Facebook strategy?”

“How many times do you tweet per day?”

“Do you have a Pinterest board for each book?”

If you’ve made any attempt to think about social media as an author, you’ve probably just made your head hurt. The cloud of advice is thick and vast, and it’s generally confusing and contradictory to boot. And that leaves you wondering what you’re really supposed to do with social media.

Well, fear not. Today, we’re going to take a look at social media and find out if an author really needs it. Continue reading Does an Author Really Need Social Media? →